Inevitable Design

March 2, 2011 life 1 min read

Good creative works have a way of convincing me that they are inevitable. Like a really good song, where the tempo is just right, the melody flows effortlessly, and every harmony perfectly in tune. It persuades me to believe that if I sat down to write a song like that, I would end up with that exact song. There’s not a phrase or melody I would change.

I get this feeling whenever I experience anything designed well: software, web sites, a hardware device, prose, a toothbrush.

But good design is deceptive. It’s not inevitable. It’s quite the opposite. It takes a lot of hard work. Every detail must be refined until it reaches the point where a casual observer doesn’t notice it or assumes it is inevitable.

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avatar of Brandon Keepers I am Brandon Keepers, and I work at GitHub on making Open Source more approachable, effective, and ubiquitous. I tend to think like an engineer, work like an artist, dream like an astronaut, love like a human, and sleep like a baby.